Nowadays, outdoor furniture is indispensable for family houses and open-air commercial places. It can improve people’s living quality in the spaces such as balconies, gardens, patios, etc. In addition, social events such as family dinners, weddings, and home warming are driving demand for outdoor furniture products under the easing of the global epidemic.
Under the epidemic, social responsibility has become a major factor affecting customers’ purchasing decisions. They prefer to buy outdoor furniture products that have a less negative impact on the environment.
Therefore, plastic rattan, as an eco-friendly furniture material, is becoming increasingly popular in the market.
Plastic rattan, also called synthetic rattan or artificial rattan, is a man-made furniture material made from 100% plastic, mostly PE (polyethylene) or HDPE (high-density polyethylene). There are no natural ingredients used in the production process so plastic rattan is considered to be the most ideal alternative to real rattan. Synthetic rattan has a realistic look of real rattan as well as beautiful patterns and colors. Its production won’t kill any natural plants so plastic rattan materials are 100% environmentally friendly.
Since plastic rattan has been such an ideal and trendy material for outdoor furniture, its demand is expected to grow in the next few years. Here are 3 reasons you must know.
Surging demand for outdoor furniture in hotels, restaurants & offices
Recently, consumer demand has been gradually expanding, and travel has once again become the top priority in life. The number of tourists in hotels, resorts, and open courtyards is swiftly increasing. These trends represent the strong development momentum of the outdoor furniture market to a certain extent. In addition, consumers are more willing to have outdoor decorations. Outdoor areas like courtyards, gardens, patios, or balconies have become preferable places.Outdoor furniture has to be durable, waterproof, weatherproof, crack and insect-resistant, and cost-effective. This would be the prior consideration for customers when they are shopping for outdoor furniture. Thus, plastic rattan is a perfect material for outdoor furniture as well as a better choice for customers. Nowadays, many companies and manufacturers tend to run an eco-friendly furniture business, which is also a great opportunity for the development of plastic rattan materials.
In addition, commercial places like resorts, hotels, cafes, outdoor restaurants, and shopping malls are gearing up for a significant turnaround, so the demand for outdoor furniture will be booming in the next few years.
Asia Pacific Region holds a major share of the outdoor furniture market
Innovative furniture products are gaining popularity among consumers in the Asia Pacific region. Not only have consumers increased their disposable income and they are paying more and more attention to the decoration of the extended space outside the living room, but also because of the accelerating urbanization process in the Asia-Pacific region, many tall buildings need to be decorated with decent furniture. These are the main factors that promote the growth of the outdoor furniture market.Besides, demand for outdoor furniture is also surging in Singapore, India, Malaysia, and other countries that are known for their tourism. In developed countries with an aging population, the real version of "Crazy Rich Asians" is being staged, and the enthusiasm for manor luxury houses will continue to boost the development of the global outdoor furniture market. It is estimated that by 2031, the market value of the global outdoor furniture market will exceed 31 billion US dollars, and the compound annual growth rate during the cycle (that is, 2021-2031) will reach 6%.
Environmentally- friendly material is a trend in research and development
Outdoor furniture is designed to withstand weather elements so the raw materials need to be resistant enough. Plastic rattan is made with a resin coating which provides effective protection against worms, moisture, rain, wind, sunlight, and even snow. Plastic rattan furniture doesn’t need special maintenance and it won’t easily fade, crack, or break out when it is exposed outdoors for a long time.Plastic rattan furniture is characterized by its durability and low maintenance. Plastic rattan is an environmentally-friendly material, as well as one of the most trendy materials for R&D in furniture.
The concept of sustainable development is deeply rooted in the hearts of the people and the desire to improve the living environment has become an external factor that promotes the continuous development of the global outdoor furniture market. During the epidemic, it is inevitable that consumers will turn to a better living environment due to travel bans. However, experts predict that in the post-epidemic era, consumers' enthusiasm for residential renovation will continue to increase. Therefore, plastic rattan furniture manufacturing will be one of the most potential businesses in the next few years.
