As long-term and short-term travel plans have been affected, people are beginning to spend more time improving their home environment, thus creating a positive "vacation home + backyard" atmosphere. According to Google Trends data, as of April 2020, the search volume of American furniture retailers (such as Home Depot, Wayfair) has started to increase significantly.
By comparing the search trends for the outdoor furniture keywords on Google Trends, it can be found that the outdoor furniture products are in season. Growth trend; And since 2020, the search volume for outdoor storage and lighting has increased the most, followed by outdoor dining table and chair sets.
According to the search trends in Google Trends from 2019 to 2020, it can be found that the search volume for modern style outdoor furniture sets is the highest, and style and material are the two items of greatest concern. people when they search online. Among the styles, the bistro set, conversation set, and patio dining set have the highest keyword search volume; Among the materials, synthetic plastic rattan weave and Cybron fabric are the most popular.
